Want to compare previous versions of your competitors’ webpages? No problem. Use our Timemachine to view older versions of tracked pages and identify changes in copy, links, content and structure. 

The Timemachine is the list of dates above any web update. A date with a black dot indicates that the page was changed on that day, so click any black dot to view the previous version of the page. Click the red calendar icon to go back further and see even older versions of the page.

You can also use this to check if your competitors are A/B testing their pages - and know which messages they’re testing before they even launch.